The Rugged Barber needed to stand out in a competitive grooming market while also modernizing their customer experience. They had a limited online brand presence and wanted to convert interest into loyal clients without relying solely on social media or foot traffic.
WebLead Genius crafted a visual brand that spoke directly to their target audience: masculine, stylish, and approachable. We built a custom website with persuasive messaging, a clear CTA structure, and incentivized lead capture campaign. To fuel growth, we implemented a lead magnet campaign offering a promo incentive, connected to their CRM, with automatic follow-ups to encourage conversions.
The Rugged Barber now has a strong digital presence that reflects their unique identity. The site is consistently driving qualified leads, with their promotional campaign generating a surge of new client interest. Before partnering with WebLead Genius, The Rugged Barber had no way to collect or nurture customer data.
Automated promotions, CRM, member login, online scheduling
Since launching their new website and loyalty incentive campaign, they now collect 2–3 new loyalty signups per day, totaling 60–90+ leads per month—and growing. Automation has saved time for the team, and the sleek design has elevated their brand reputation.
A bold aesthetic combined with streamlined booking and automation makes the experience seamless and engaging for customers.
Let’s turn your website into a growth engine that works for you, not against you.
